We helped EE completely rethink what social could do as part of a full rebrand. Instead of pushing out ads, we turned its channels into something people actually want to watch and engage with. That meant creating content that lives in culture, from BAFTA red carpet interviews and Euros coverage to gaming live streams and creator road trips across the UK. We also rebuilt EE’s TikTok from the ground up with a simple, repeatable format driven by real people and personalities. The result was a more entertaining, relevant presence that people chose to follow and share. 

Stats

65 million people reached