St Marks Studios: House of Dragon Experiential
For streaming service NOW we devised and delivered a tourable fan experience to build buzz of launch of Game Of Thrones prequel ‘House Of The Dragon.’
Fans could get up close with the iconic throne, share pictures and unlock exclusive content via QR code.
The activation was launched at the Tower of London and then toured England, Scotland and Wales
✪ Tickets sold out in 24hrs
✪ 3.5 Million influencer reach
✪ 200+ pieces of media coverage
✪ 10k+ fan visits
CLIENT
NOW
CAPABILITY
AGENCY
St Marks Studios Find out more
St Marks Studios
With a focus on creativity and interactivity, we strive to captivate hearts and minds through unforgettable, shareable campaigns – using the latest tech. From shopping centre installations to in-store theatre, influencer events and sampling – we can get thousands of potential customers hands-on with the product. Our goal is to not only captivate audiences and deliver fame at scale but to cultivate lasting relationships between brands and consumers.